Superstar Salman Khan had roared the box-office with his blockbuster movie 'Ek Tha Tiger' recently, and thus now this Tiger of Bollywood will endorse the popular Britannia's Tiger biscuits. As an apt celebrity to become an official brand ambassador for the renowned brand, the company had successfully roped in Salman Khan, where the superstar is quite happy with his latest tie-up. Salman said in his statement that he is very much glad to represent a brand like Britannia Tiger because it reaches out to children's, and thus truly looking forward for a happy and successful relationship. Further added in his usual witty manner that the very first thing he recalls when hears the name of Britannia is that of their famous jingle which sounds like 'ting ting ting ting'.Category Director, health and wellness, of Britannia Industries Limited, Anuradha Narasimhan, says that the 46-year-old actor is a 'great fit' for the brand, especially the one who is very much passionate regarding fitness and a healthy lifestyle, and also similarly a loving being for the kids.
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